Oral care is not simply rinsed away — it is absorbed.
Your oral tissues are permeable. Your microbiome is delicate. Your hormones are responsive.
Your oral tissues are permeable. Your microbiome is delicate. Your hormones are responsive.
What you use twice daily shapes more than your smile. Discover the ingredients worth leaving behind — and why.
SODIUM LAURYL SULPHATE
A synthetic foaming agent is used to create that exaggerated lather. It offers no benefit to oral health — only the illusion of being clean. For many, it disrupts the delicate microbiome of the mouth, contributing to irritation, dryness and recurrent ulcers.
TRICLOSAN
An antibacterial agent that was once positioned as advanced protection. Now linked to endocrine disruption and interference with thyroid hormone regulation. Research has also explored its role in contributing to antibiotic resistance — a growing global health concern.
ARTIFICIAL SWEETENERS
Aspartame or saccharin is added to enhance flavour without sugar. Some studies suggest potential impacts on gut microbiota composition and glucose metabolism. When absorbed through oral tissues daily, cumulative exposure becomes worth questioning.
PARABENS
Preservatives used to inhibit microbial growth and extend shelf life. Detected in human tissue samples, parabens have demonstrated weak oestrogenic activity, raising ongoing concerns about cumulative endocrine exposure.
TITANIUM DIOXIDE
Used to create a bright, opaque white finish. Heightened scrutiny — particularly within the European Union — has led to restrictions in food due to concerns surrounding nanoparticle accumulation and potential genotoxicity.
Our oral care does not contain Sodium Lauryl Sulphate (SLS), Fluoride, Parabens, Triclosans, Diethanolamine, Aspartame, Titanium Dioxide, Petrolatum, Silicones, synthetic fragrances/colours or animal products. We are proudly vegan-certified, gluten-free and cruelty-free.
